Performance Business Media

Who We Are

At Performance Business Media, we realize how much faster the world is moving today. We are developing new and creative ways of reaching and communicating with target markets. From emerging digital platforms to powerful public relations tactics, we are constantly researching ideas to separate trends from proven strategies.

The Creative Key

We understand the balance between advertising and art. Our goal is to apply creativity and imagination within your marketing strategy to achieve growth for your business.

Our Goal 

We are dedicated to building special partnerships with our clients, keeping their goals at the top of our agenda. We always strive to fulfill marketing objectives on time and on budget.

Let’s Grow Together

At Performance Business Media, we are different from our competitors because we are an independent agency with the creative ingenuity of a major media firm without the institutionalism of a corporation. We believe in forming long lasting relationships with our clients, which is why we have never worked with two clients in the same industry niche. A lot of agencies call themselves full-service, but at Performance Business Media, we like to think of ourselves as more than a service. We are our clients’ partners, as invested in their success as they are, and with them every step of the way.


Let’s grow together.

Some Great










Public relations is about more than responding to crises, it’s about creating trusted relationships with industry media partners and vendors. At Performance Business Media, we understand that public relations is a key element to any marketing plan and have proven success building brands’ public personas.  With extensive experience in the automotive trade publishing world, we have the relationships and know-how to tell your company’s story through editorial consideration, advertorials, product and press releases in leading industry news outlets.


Social media has become a powerful tool for businesses to engage with their audiences. But social media is about much more than Facebook. We have built powerful and successful social media campaigns using everything from Facebook and Twitter, to blogging, YouTube and Pinterest. We know that today’s customers expect more than 30 second sound bites from companies, they want to interact and learn from their relationships with businesses. It’s a brave new world of marketing out there, and we are pioneers.

Know your clients & competitors,
identify your unique brand and
bring it to life.

Take A Look

Recent Works

Word of Mouth is the best medium of all

Fuel for your Business


Wired for Success: ididit’s acquisition of Vintage Wires connects today’s customizers with the past

TECUMSEH, MICHIGAN: Custom steering column company ididit has made further inroads with fans of unique hot rods and customs with its acquisition of Vintage Wires, a Holland Michigan-based business offering classic ignition cable sets. Vintage Wires Ignition Cable Sets include 7.8mm spark plug wires featuring a lacquer-covered cotton braid. They are EPDM silicone insulated, with […]

Kooks 2015+ Ford F-150 5.0L Coyote Stainless Steel Exhaust System

STATESVILLE, NORTH CAROLINA: Drivers looking to power up their Ford F-150 need not look further than the impressive new Kooks Headers and Exhaust complete stainless steel exhaust system for 2015+ Ford F-150 5.0L Coyote. The 2015+ Ford F-150 5.0L Coyote complete stainless steel exhaust system (part #13612200/#13613300/#13614100) includes headers, exhaust pipe and mufflers. The system […]

Chrissy Gilmore Returns to Thermo-Tec as CEO

The daughter of founders Jim & Donna White set to lead the heat & sound management products company into its next 30 years. GREENWICH, OHIO – Unfinished business and a commitment to quality products were enough to bring Chrissy Gilmore back to Thermo-Tec Automotive as CEO. The daughter of Thermo-Tec founders Jim and Donna White—the […]


TECUMSEH, MICHIGAN: ididit, LLC  recently announced certification to the ISO 9001:2015 standard as of April 19th, 2017. ISO 9001 is an internationally recognized family of quality management standards. It is designed to help ensure a company has the processes and procedures in place to provide superior product, service, quality and traceability. By adhering to ISO’s […]


Download in Word Download Image San Rafael, CA: Stage 8 Locking Fasteners has responded to the frustrations of Ferrari 308 & 328 owners with an easily installed, reusable alternator belt tension adjustment bolt to replace the nearly inaccessible option provided by the factory. This direct replacement of the original M10-1.25x50mm 6-point flange, Grade 10.9 saves […]

Performance Warehouse Association rebrands as Custom Automotive Network

La Quinta, CA: For more than 45 years the Performance Warehouse Association (PWA) championed the aftermarket parts industry and strengthened the supply chain. The organization navigated hundreds of legislative and economic obstacles the aftermarket industry met over the past four decades.  With the new challenges facing the aftermarket industry, PWA recently announced the organization rebranded […]

Women in Grassroots Racing: Careers in every aspect of the sport

FROM CONTINGENCY CONNECTION Kingsport, TN It’s an intriguing contradiction: Grassroots racing is known as a family sport and  Motorsports racing events around the country see audiences that are almost equally split between men and women; yet fewer and fewer women are making their careers in the industry. So if women are enthusiastic enough to attend […]

King of Custom: Kooks’ reign continues as new facility expands capabilities

STATESVILLE, NORTH CAROLINA: Kooks Headers and Exhaust started the way many performance manufacturing companies do: by solving a problem. Founder Papa Kook used a gas torch to fabricate his first set of custom headers and exhaust for the family race car. Because of his innovative solutions and winning combinations, Kooks became the industry leader. From […]


San Rafael, CA: Since 1985, Stage 8 Locking Fasteners has been in the business of keeping things from moving, and in their continued dedication to supplying dealers and customers with the best user experience possible, the company recently launched a new website. Focused on product education, optimized dealer location and captivating visuals, the all new […]

New date, still great: ididit moves iconic Car Show & Open House to September

TECUMSEH, MICHIGAN: The hot rods, street rods, muscle cars, sports cars and trucks that line up for the highly-anticipated annual ididit Car Show & Open House never disappoint. The 30-year old company’s car show is a favorite event for enthusiasts from throughout Michigan and the Great Lakes Region. Michigan weather isn’t always as consistent as […]

We are our clients’ partners, as invested in their success as they are,
and with them every step of the way.

These are

Our Clients

What our

Clients Are Saying

Meyers Publishing

It has been my pleasure to work with all of the talented people at Performance Business Media. And everyone here at Meyers Publishing greatly appreciates their attention to detail and the speed and thoroughness they exhibit when getting our client’s materials over to us. – Andrew Meyers, Meyers Publishing


“The team at PBM has continued impress with every project.  Always delivering creative content, efficient work flow and on-time service. This year they have exceeded expectations with the layout and design quality of The Supply Channel publication. I never feel like just another job to the PBM team; they treat PWA as part of their family.” – Tracie Nunez, CAN President


“In those rare instances I work with an agency, I often rely on the exceptionally talented individuals at Performance Business Media. Arrogance free, you won’t find them pushing a packaged agenda. Rather you will find your goals quickly achieved by working with a small group of people who take your business as seriously as you do.”


“We made a change in the direction of our marketing program here at Jiffy-tite. We hired Performance Business Media and from the very start we know we had made the correct decision. Working with the folks at PBM has been a pleasure, very courteous listens to what our needs are and supports us in all of our needs. The team has helped us with were we should be placing our ads and also making sure that we get what we pay for which has been a great help to us. The art work that they products is second to none and we have started to see results from all of the hard work they have put in.”


“Our work with Kent and his team at Performance Business Media has helped us stay focused. They have a professional service and personal touch that is hard to find. Their timing and quality have always met our expectations.”

Thermo Tec Automotive 

“Kent and his team at Performance Business Media have recently taken on our media needs here at Thermo Tec Automotive. In a very short period of time PBM successfully organized and developed a plan to execute all of our print and digital creative. Icertainly endorse Kent and his staff as they hit the ground running and they have proven to be a valuable asset to our marketing efforts.”

Stage 8 

“Performance Business Media has been able to accomplish more in six months than I have been able to get done in three years. Our Facebook page now has genuine followers who want to hear what we say! PBM keeps them engaged so that when I have announcements of a new product or other news my followers see it immediately! And, they tell their friends.”

Drag Illustrated Magazine 

“As a sales rep at one of the industries leading marketing platforms – I can honestly say that working with Kent and Cammie at Performance Business Media was eye opening. They completely understand that the trend has shifted from the traditional method of displaying product and prices to a new content driven multi media marketing concept. Kent and Cammie have created a constant flow of product features and press releases for their clients and have selectively distributed them to highly targeted media outlets. I see them pop up in my inbox every day. I work for a company that uses a print-web-social platform and it requires a steady stream of relevant content and quality ad copy…. these guys deliver.” – Will Mandell

These are

Our Partners

Many a small thing has been made large
by the right kind of advertising.


— Mark Twain
Get in Touch

Contact Us

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